BC Producer Spotlight | Celebrating National Indigenous Peoples Day and Indigenous Entrepreneurship in British Columbia
As British Columbia prepares to welcome visitors from across Canada and around the world for major events like the FIFA World Cup, it’s also an opportunity to shine a spotlight on something equally worth celebrating: the Indigenous communities, cultures, and businesses that continue to shape our province.
With National Indigenous Peoples Day approaching on June 21, we’re taking a closer look at one of BC’s most exciting cannabis producers: All Nations Cannabis. Based in Chilliwack on Stó:lō Traditional Territory, All Nations has quickly established itself as a leader in premium craft cannabis while creating meaningful opportunities for Indigenous economic participation and community development.
More than just a cannabis company, All Nations represents a vision of entrepreneurship built on culture, stewardship, representation, and long-term community prosperity.
What is National Indigenous Peoples Day?
National Indigenous Peoples Day is celebrated annually on June 21 and recognizes the histories, cultures, traditions, and contributions of First Nations, Inuit, and Métis peoples across Canada.
The date was chosen because of its significance as the summer solstice, a time that has held cultural and spiritual importance for many Indigenous communities for generations.
For British Columbians and visitors alike, the day offers an opportunity to learn about Indigenous cultures, support Indigenous-owned businesses, attend local celebrations, and better understand the diverse Nations that have called these lands home since time immemorial.
As All Nations points out, understanding Indigenous culture starts with recognizing its diversity.
“Indigenous communities are not a single story.
There are hundreds of distinct Nations across Canada, each with their own histories, languages, teachings, traditions, and contemporary realities. Too often, Indigenous peoples are viewed only through the lens of the past, when in reality communities continue to grow, innovate, and contribute in meaningful ways today.
Understanding Indigenous peoples begins with recognizing that our cultures are living, evolving, and deeply connected to both our history and our future.”
That perspective is woven into everything the company does.
Indigenous-Owned. Community Driven.
Located in Chilliwack, BC, All Nations operates on Stó:lō Traditional Territory and has become one of the most recognized Indigenous-owned cannabis companies in Canada. The company was founded with a purpose that extends far beyond cannabis production.
As the team explains:
“All Nations was created from a desire to participate meaningfully in an industry that had historically excluded Indigenous peoples, while creating opportunities for our Nation and community. The cannabis industry presented a unique opportunity to build economic self-determination, create employment, and generate revenue that could be reinvested into our people.
At the same time, we wanted to create a brand that reflects who we are. All Nations is about more than cannabis, it’s about creating space for Indigenous entrepreneurship, storytelling, and representation in an industry that is still finding its identity.”
That mission continues to guide the company’s growth today. Through cultivation, production, and retail operations, All Nations has helped create employment opportunities while increasing Indigenous participation within Canada’s legal cannabis industry. The company reports that more than 75% of its workforce comes from surrounding Stó:lō First Nation communities.
Chilliwack-Grown Cannabis with a Passion for Quality
In an industry increasingly driven by scale and efficiency, All Nations has chosen a different path.
Their cultivation philosophy is built around craftsmanship, attention to detail, and producing cannabis they can genuinely stand behind.
The company’s cultivation facility in Chilliwack combines modern growing techniques with values rooted in stewardship, sustainability, and respect for the land. All Nations describes its approach as a blend of traditional Indigenous wisdom and contemporary cultivation methods, focusing on quality at every stage of production.
For consumers, that commitment translates into carefully selected genetics, meticulous growing practices, and products designed to showcase terpene expression, flavour, and consistency.
Simply put, All Nations prioritizes quality over shortcuts.
Cultivating with Respect for the Land
Although cannabis cultivation today operates within a highly regulated modern framework, Indigenous values continue to influence how All Nations approaches its work.
“While cultivation itself takes place within a modern regulated industry, many Indigenous values continue to shape our approach.
Respect for the land, stewardship, reciprocity, and thinking about future generations are all principles that influence how we view our role within the industry. We believe that what we take from the land comes with a responsibility to care for it, and that success should create benefits that extend beyond ourselves.
Those teachings encourage us to operate with intention, humility, and accountability.”
These principles are reflected in the company’s broader philosophy of balancing environmental responsibility, sustainable growth, and community impact alongside commercial success.
Why Indigenous Representation Matters in Cannabis
The legal cannabis industry remains relatively young, and Indigenous participation is helping shape its future.
For All Nations, representation isn’t simply about visibility, it’s about ensuring Indigenous communities have opportunities to participate as owners, operators, cultivators, and leaders.
“Representation matters because Indigenous communities have historically been left out of many economic opportunities occurring on their own lands.
The cannabis industry creates a unique opportunity for Indigenous Nations to participate as owners, operators, cultivators, and leaders. It allows Indigenous businesses to create jobs, generate revenue, and build economic independence while sharing our perspectives and values.
When Indigenous voices are present in the industry, the industry itself becomes stronger, more diverse, and more reflective of the communities it serves.”
That perspective has helped position All Nations as one of the leading examples of Indigenous entrepreneurship within Canada’s regulated cannabis sector. The company continues to advocate for meaningful Indigenous participation and economic empowerment through cannabis.
More Than a Business
One theme emerges consistently when speaking with the All Nations team: community comes first.
“Our connection to community influences nearly every decision we make. As an Indigenous-owned company, we recognize that our success is tied to the success of the people and territory we come from.
That means approaching business with a long-term perspective, building genuine relationships, and looking beyond profit alone. We strive to create opportunities, support local initiatives, and share our culture in ways that are respectful and authentic.
Our community isn’t something separate from the business, it is the foundation of it.”
That philosophy extends beyond cultivation.
“Community involvement is a core part of who we are. We actively support initiatives that strengthen relationships between Indigenous and non-Indigenous communities, create educational opportunities, and celebrate culture and community.
We regularly participate in events, partnerships, and community gatherings that help build connections, create awareness, and support local organizations. We believe meaningful impact happens through relationships, and we’re committed to showing up for our community in ways that extend beyond business.”
In a competitive industry, that focus on relationships and long-term impact helps distinguish All Nations from many other producers.
A Proud BC Success Story
For cannabis consumers visiting British Columbia this summer, or locals looking to support BC-grown products, All Nations offers something uniquely local.
Their cannabis is cultivated in Chilliwack on Stó:lō Traditional Territory and represents a combination of Indigenous entrepreneurship, premium cultivation, and community-driven